Trump is decisive victory Tuesday, which secured the popular vote and turned at least four battlegrounds red, stunned many in the Democratic Party.

Blueprint published a report Friday, seeking to explain the stunning red wave by outlining the three main reasons why voters rejected Harris. Here’s a look at the company’s findings.

The economy

The main reason people gave for choosing Trump over Harris was that they resonated with his populist message on inflation and the economy.

Saying inflation was “too high under the Biden-Harris administration,” the issue topped the list for Black voters, at 27%, while 25% of voters overall said it was the main reason they didn’t support Harris.

Inflation reached its highest level in decades during the summer of 2022, with high prices persisting into the 2024 election cycle.

The vice president has struggled to campaign on the issue, as the Trump campaign has pointed to her leadership status in the White House to argue that she has failed to combat inflation during her tenure. three and a half years in the Biden administration.

When Harris tried to present herself as the agent of change to voters disillusioned with the economy, Trump pounced.

“She just started off saying she was going to do this, she was going to do that, she was going to do all these wonderful things. Why didn’t she do it? » he asked during his presidential debate against Harris in September.

“They’ve had 3 1/2 years to create jobs and everything we’ve talked about. Why didn’t she do it? She should leave now, go down to this beautiful White House, go to the Capitol, get everyone together and do the things that you want to do. But you haven’t, and you won’t, because you believe in things that the American people don’t believe in,” he continued.

The border

Voters also voted for Trump because they shared his concerns about immigration policy.

Concerns about high levels of illegal immigration were found to be the top issue for 23% of all voters, with the same percentage of people saying it was their top concern in battleground states like the Pennsylvania.

Voters agreed with the statement “Too many immigrants crossed the border illegally under the Biden-Harris administration,” their support for Trump’s tough stance on border policy after relaxed border policies under President Joe Biden have allowed the entry of a record number of illegal immigrants. the United States

Trump renewed his pledge to undertake massive deportation efforts on the campaign trail and painted Harris as a fraud when she revealed newly tough positions on immigration, such as support for building a border wall.

He particularly targeted his status as “border tsar” to claim that she had not done her job to prevent illegal immigrants from entering the country.

“I ask: What about all these people pouring into our country and killing people? Which she let flow. She was the border tsar. Remember that. She was the border czar,” Trump said during the debate. “She doesn’t want to be called the border czar because she’s embarrassed by the border.”

‘GO TO DC’: During the ABC News presidential debate, Donald Trump challenged Kamala Harris to get President Biden “out of bed” and take action on border security. pic.twitter.com/1yTDD0QOpu

– NEWSMAX (@NEWSMAX) September 11, 2024

Weighing in on voters’ top two concerns, Blueprint reported: “This suggests Harris has been heavily weighed down by the Biden administration, particularly inflation and his track record on immigration.” »

Company data arrives after post-election period Associated Press The survey confirmed that inflation and immigration were the top concerns for voters across the board as they cast ballots in the 2024 election.

Transgender politics

Voters also expressed their belief that Harris had abandoned the working class in favor of progressive agenda items, touting her dissatisfaction with transgender policy’s emphasis on issues that mattered to the middle class.

Across all key states, 25% of voters thought Harris was out of touch with reality, appearing more “focused on cultural issues such as transgender issues rather than helping the middle class.” In what appears to be a decisive indictment of the Democratic Party, more voters in swing states chose Trump on every other issue, including the economy and inflation.

In years past, Harris has expressed support for providing transgender surgeries to detainees, including illegal immigrants. Although it did not make transgender issues a priority during the electoral campaign, preferring to focus on access to abortion to attract female voters, the Trump campaign seized the problem and turned it into a resoundingly successful advertising campaign.

“Kamala is for them. President Trump is for you,” a narrator said in the ad that flooded the airwaves in the weeks leading up to the election. A headline appeared on the screen as he spoke, declaring that “Trump’s tax cuts benefited the middle working class.”

Appealing to middle-class voters who felt abandoned by the Biden-Harris administration helped flip the race in each state by 2.7 percentage points in Trump’s favor, according to a report. New York Times report.

WHAT HAPPENS NOW THAT TRUMP IS PRESIDENT-ELECT

The Blueprint report reflects observations made by Sen. Bernie Sanders (I-VT), who is talking with Democrats, after the election.

“It’s no surprise that a Democratic Party that has abandoned the working class would find that the working class has abandoned them,” he said in a statement. job to X. “While Democratic leaders defend the status quo, the American people are angry and want change. »