OpenText Corp., maker of a diverse set of cloud-based information technology and knowledge management products, today unveiled a set of enhancements and new products around the theme of enabling artificial intelligence.

They are combined in version 24.4 of Cloud Editions, a platform that combines information management, cloud-based applications, security and AI. Collectively, the new features aim to modernize content management, improve security, and accelerate developer productivity.

Highlights of the new version of OpenText Experience Cloud, which combines media, communications, messaging and data around the customer experience, include expanded messaging channels, often aimed at managing customer preferences and simplified communications management . Experience Cloud users can send personalized promotions at scale with integrated email and short message campaigns.

“A company like Pacific Gas & Electric, using our products, can communicate with millions of customers in California in 10 minutes,” said Muhi Majzoub, chief product officer. Generative artificial intelligence can automatically create letters explaining a service outage, for example, revising the document based on comments and pasting it into an email template to send to a mailing list, he said. -he declared.

Messaging at scale

Organizations can now use Meta Platforms Inc.’s Rich Communication Services messaging protocol and WhatsApp to deliver richer media and brand messages. New Cloud Fax Features Combine Security Certifications, Easier Usage, and Portfolio of Integrations with Multifunction Printers and Electronic Health Records Systems

New customer data and preference management options in OpenText Communications and OpenText Web CMS enable businesses to personalize customer journeys using unified profiles and real-time data. New migration tools also help organizations more easily migrate to cloud-native customer communications management applications.

In the enterprise content management space, OpenText announces the general availability of a digital asset management application announced last spring. The software is already in use at Walt Disney Co., Target Corp. and L’Oréal SA, Majzoub said.

integration with Guidewire Software Inc.’s property and casualty insurance software. The company’s ECM software already integrates with SAP SE, Microsoft Corp.’s Teams and office productivity software, Google LLC’s Workspace, E applications -Business from Oracle Corp., to ServiceNow Inc. and to Salesforce Inc. “All the images and videos they show you come from our digital asset management solution,” he said.

A new set of Core Cloud Network Observability tools is intended to give IT teams greater visibility across multicloud networks, on-premises and at the edge. It integrates with OpenText’s application observability and network operations management to create a more complete view of cloud infrastructure interactions with on-premises systems to help IT teams identify and resolve performance issues more effectively.

Smarter BI

OpenText Intelligence Aviator leverages generative AI to make business intelligence data more accessible. Powered by large language models, it allows users to interact with BI data in a conversational way, without the need for specialized query language skills. The software also automatically suggests analytics and visualizations based on user queries.

New archiving and content security features to better manage existing data and mitigate risk include the integration of Information Archive 24.4 with Content Aviator to enable organizations to safely archive generative AI data. security with advanced search capabilities that work on archives of any size. This keeps company data secure while remaining available for training large-scale language models, the company said. It also accelerates early case assessment and legal scenarios by reducing the time required for the discovery process.

OpenText’s extensive detection and response products “have the ability to leverage log files from many security tools used by businesses and governments,” Majzoub said. “They generate billions of lines of log files every month. Our automated XDR has the ability to interact with these different tools and present you with a threat summary with recommendations on what actions to take.

Also in the area of ​​security, Thrust API for Content Intelligence is a set of application program interfaces designed to identify and control sensitive content such as personal data, proprietary information and offensive material. Thrust APIs are typically designed to accelerate specific operations or functionality. In this case, they automate content risk management and ensure compliance with security and regulatory guidelines.

For developers, OpenText DevOps Aviator gains new features focused on improving software development workflows. AI-powered User Stories generate relevant user stories to accelerate development efforts and improve prioritization. Video to Defect Translation converts hours of test video footage into actionable test steps in minutes to increase testing accuracy and efficiency. Integrating generative AI provides developers with tools to streamline workflows while protecting proprietary data.

Photo: OpenText/Flickr CC