What is ChatGPT search?

OpenAI introduced ChatGPT Search on October 31. It provides up-to-date online information with links to news sources, using GPT-4 as the default model. Users can not only chat, but also manually activate a web search. OpenAI has partnered with news and data providers to add information and visual designs for categories such as weather, stocks, sports, news and maps. Available on chatgpt.com and on the mobile and desktop apps, this feature is available to ChatGPT Plus, Teams, and SearchGPT waitlist users. OpenAI plans to make it free for businesses, educational institutions, and all users in the coming months.

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How will this decision impact Google Search?

The integration of AI-powered chatbots like ChatGPT into search engines is poised to disrupt advertising-dependent revenue models. By providing direct answers, these AI tools reduce the need for users to visit multiple websites, thereby reducing ad impressions and clicks. ChatGPT has 200 million weekly active users worldwide, and its search feature will only drive adoption. However, Google maintains a dominant market share of 89.33%, while Microsoft’s Bing has 4.15%, according to Statista. In 2023, Google’s revenue reached $305.63 billion, mainly from online search advertising, but if ChatGPT clicks, it may impact advertising.

But aren’t search engines evolving too?

OpenAI itself was developing SearchGPT, which is now integrated with ChatGPT. But Google’s Gemini, Microsoft’s Bing and Perplexity AI already offer search capabilities with their Large Language Model (LLM) chatbots, using real-time data for accurate, up-to-date answers. Meta is also reportedly developing its own search engine.

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How safe and credible is AI research?

Mixing AI with real-time searches can increase bias and misinformation. The impact on user privacy and transparency of the AI decision-making processes are also essential factors in maintaining ethical standards. ChatGPT says its searches are prompt-based and that it may share “disassociated search queries with third-party search providers such as Bing.” ChatGPT also collects general location information based on your Internet Protocol (IP) address and may share it with third parties. research providers.

What else is brewing in the world of research?

Google’s Project Jarvis, OpenAI Agents, and Anthropic’s Claude 3.5 Haiku are advanced “AI agents,” programs that autonomously perform tasks to achieve specific goals. These aim to streamline complex online activities, improving user experience. The Jarvis project leverages the Gemini 2.0 language model to help users with web tasks by interpreting screenshots and performing actions such as clicking buttons or entering text. OpenAI agents autonomously navigate browsers, perform searches and purchases.