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Breakfast Dilemma: Why does India struggle to eat well and start the morning well?
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Breakfast Dilemma: Why does India struggle to eat well and start the morning well?

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The key to a good start is mindful, nourishing eating

In our busy lives, it's easy to skip breakfast or opt for quick, unhealthy options.

In our busy lives, it’s easy to skip breakfast or opt for quick, unhealthy options.

In today’s fast-paced India, mornings are often chaotic, leaving little room for an ideal breakfast. Despite being the most important meal of the day, breakfast is often skipped or replaced with unhealthy, convenient alternatives. This trend reflects the conflict between the demands of modern lifestyles and the need for good nutrition.

“Breakfast is not just a meal, it is the foundation of the day,” says Pathik Patel, founder of Fit and Flex (a brand of NIVA Nutrifoods LLP/Basil Group), which focuses on solutions healthy and practical breakfast options. “Unfortunately, many people skip breakfast altogether or resort to unhealthy options. This has a direct impact on their health, energy levels and productivity throughout the day.

Traditional Indian breakfasts such as poha, idli and parathas are culturally beloved, but often considered impractical for busy mornings due to their high-carb nature and time-consuming preparation. The rise of busy work schedules, long commutes and the need for quick meals have sidelined these staple foods. In their place, processed options like sugary cereals, cookies, and instant noodles have gained prominence, sacrificing nutrition for convenience. Additionally, skipping breakfast altogether has become a troubling norm, especially among young professionals who believe it helps with weight loss or who are simply short on time. However, Patel warns: “Skipping breakfast disrupts metabolism and often leads to unhealthy eating habits later in the day.” A balanced morning meal is essential to maintain energy levels.

To address these challenges, Pathik launched its brand designed to help people rethink breakfast by offering products that combine nutrition and convenience, ideal for chaotic mornings. “Our goal is to make healthy eating simple,” he explains. “We have developed solutions that seamlessly integrate into various lifestyles, ensuring that no one has to choose between convenience and health.”

Rather than abandoning traditional breakfasts altogether, Pathik advocates adapting them to contemporary life. By incorporating alternatives high in protein, fiber and nutrients, these meals can be transformed into balanced options that effectively fuel the day.

“A healthy breakfast is more than just food: it’s an investment in your long-term well-being,” emphasizes Patel. “With small, intentional choices, we can revolutionize our mornings and pave the way for healthier, more productive days.”

In a world where time is precious, the key to a good start lies in making thoughtful, nutritious decisions that don’t compromise convenience.

Lifestyle news Breakfast Dilemma: Why does India struggle to eat well and start the morning well?