Miniso Bangladesh has officially launched its collaboration with Sanrio’s, featuring popular characters such as Hello Kitty, Kuromi and My Melody.

The grand launch took place on Friday at Unimart in Gulshan, Dhaka, with Shah Adeeb Chowdhury and Shah Rayeed Chowdhury, Directors of Evince Group, presenting the event.

As part of the celebration, Miniso offered a range of exclusive gifts throughout the day. The first 150 customers received special gift bags filled with adorable products including t-shirts, stickers, planners and more. Guests also had the chance to win event-exclusive Sanrio posters and plush toys.

One of the highlights of the event was the appearance of the beloved mascots Hello Kitty and Kuromi, who delighted attendees of all ages.

The launch featured a diverse range of new products, including stationery, bags, electronics, cosmetics, home decor and accessories, all adorned with iconic Sanrio designs.

Shah Rayeed Chowdhury said the launch of Sanrio products at Miniso was not just a sales event; it was a party. As Miniso brings the magic of Sanrio to its stores, fans can look forward to even more exciting events and enchanting products in the future.