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Nvidia’s Arm-based consumer PC platform, which has reportedly been in development for some time, is expected to launch in about a year, in September 2025, according to DigiTimes. The Arm-based PC platform for Windows is expected to rely on Nvidia’s CPU and GPU designs and will likely target the high-end segment of the market.

Nvidia’s ambitious PC client platform roadmap includes both internally developed platforms and platforms designed in collaboration with MediaTek. Nvidia is preparing to introduce a high-end Arm-based CPU and GPU platform to consumers in September 2025, with a “commercial launch in March 2026,” according to the report. It is unclear whether DigiTimes means that Nvidia is about to introduce two platforms: one for consumer computers in September 2025 and another for professional and commercial PCs in March 2026, or that Nvidia will officially introduce its PC platform in September and will then deliver it in volume. in March.

Supply chain experts suggest that Nvidia will have a strong position to enter the client PC market due to its expertise and dominance of the AI ​​server market and the discrete PC GPU market, as well as its experience with Grace processors and Tegra application processors.

It remains to be seen what exactly Nvidia will offer. Competing in the consumer segment of the PC market would require designing a high-end processor with integrated graphics similar to those offered by AMD, Intel and Qualcomm. Given Nvidia’s expertise with Tegra, such a system-on-a-chip will not be uncharted territory for the company. Of course, such a SoC would likely compete with MediaTek’s Dimensity processors for Windows PCs in at least some segments.

Additionally, Nvidia could introduce a high-performance gaming-optimized CPU and discrete GPU, a platform that would rival high-end AMD and Intel x86 platforms for gaming PCs. To make this platform a success , Nvidia needs to ensure that modern games are compatible with its Arm processor and can take advantage of its unique capabilities. Since Nvidia already works closely with game developers, this could likely ensure compatibility with dozens of titles. Will this be enough to attract players? We don’t know.

If reports of Nvidia’s plans are accurate, the company’s entry into the PC sector reflects Nvidia’s long-standing interest in challenging AMD and Nvidia on their home turf. It won’t be his first attempt. Microsoft initially introduced its Windows on Arm (WOA) platform in 2011 with the Windows RT operating system along with application processors from Nvidia, Qualcomm and Texas Instruments. However, this first attempt faced setbacks due to design issues with the Surface device and the Windows RT operating system itself. Ultimately, Nvidia essentially suspended development of its Tegra processors.

Qualcomm gained exclusivity on the Windows on Arm platform in the mid-2010s (well, it was officially called Windows on Snapdragon). It even launched several generations of Always Connected PC (ACPC) platforms, but they never gained traction due to compatibility and performance issues. With the launch of the Snapdragon X Elite, Qualcomm can finally deliver decent performance and compatibility with Windows and Arm, which is better than ever. However, Qualcomm’s exclusivity on Windows on Arm would end, which opens the doors to other players, including AMD, Nvidia and MediaTek.