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    • New food products: a tasty exploration of the local offer
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    New food products: a tasty exploration of the local offer

    Umito Posted on

    Chocolate bars and candies, Elite

    An intense and joyful onslaught of the local chocolate family has given rise to a new, large and very interesting collection on store shelves.

    Let’s start with a series of combinations that combine Elite Para chocolate with three neighboring brands from Elite and Strauss: Tortit, Quarter to Seven and Elite Coffee.

    The Tortit flavored chocolate para is based on milk chocolate and adds crunchy wafers and almonds, inspired by the completely mythical green snack. The result is a bit of an homage and a bit of an update, and it’s very successful (for those who like it; of course, others don’t understand enough).

    Para Chocolate in the Quarter to Seven flavor goes even further, with a continuous but sharp crunch, balanced flavors and an ideal dance between the two sweets.

    The Elite Coffee Espresso Cream-Filled Para Chocolate is a bit more mature, as expected, combining white chocolate with present but not overbearing coffee flavors.

    At the same time, the company is pushing Para Crunch bars in black and white and brownie flavors – the former as a coated throwback (you saw what we did there, right?) and the second as a brand new launch in the series.

    The black and white Para Crunch bar combines cocoa cookies, milk chocolate, and cream for a sweet but not too sweet experience that is definitely demanding a return to our lives. The Para Crunch brownie, for its part, compacts the milk chocolate and the biscuit with a cream with a brownie flavor, thus keeping the promise of crunchiness and deliciousness intact.

    Chocolate bars and bandies, Elite (credit: Studio Strauss)

    Cracker snacks, Osem

    A mix of uses and brand combinations led to an intriguing dual launch from the Israeli food giant.

    These are a pair of bags that join Osem’s baked snack series, which includes a savory variation and sesame or za’atar seasoning. The new triangular snacks represent the flavors of Onion Bissli and Cream-Onion, managing to maintain the familiar crunch, a reference in any opening of such snacks. The Bissli version packs a punch in its somewhat mythical flavors, while its creamy counterpart is even better, serving as a dipping tool for a bowl of dip or just as a snack.

    Cracker snacks, Osem (credit: OSEM STUDIO)

    Prosecco Botega, Barkan Vineyards

    Alongside the snacks, and of course without them, is the Italian brand Prosecco brought to the country by Barkan Wineries.

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    The Botega bottles (120 NIS), in unmistakable gold and silver hues, represent hundreds of years of vineyard work and a family-professional tradition in Treviso and its surroundings, sent to the country as a double representation, for now.

    Botega Gold is a dry sparkling white wine made from Glera grapes from the 2022 vintage. It has a yellowish color and relatively fine bubbles, with fruity-floral aromas and a general feeling of European event.

    Botega Rosa Gold, on the other hand, is made from Pinot Noir grapes grown in the Lombardy region, producing a deep sparkling wine with pink hues and excellent balance.

    Prosecco Botega, Barkan Wineries (credit: BARKAN WINERY)

    Breezer Mango-Passion Fruit, Bacardi

    The popular alcohol brand celebrated summer with a new flavor and is adding to its lineup as temperatures drop (relatively, of course).

    This is a Mango-Passion Fruit flavored Breezer, joining well-known and established flavors like watermelon, lemon, pineapple, peach, apple and lime. The bottle (275 ml, 10-15 NIS) contains a very mild 4% alcohol, maintaining balanced effervescence, notable sweetness and great mixing capacity, especially in cocktails based on rum and its relatives.

    Mango-Passion Breezer, Bacardi (credit: Bacardi)

    Instant coffee with stimulating messages, Elite

    A charming and necessary collaboration between the Israeli coffee brand and the organization Rakafet, which specializes in building social-emotional resilience, has resulted in a series of cans highlighting messages of empowerment, aiming to do so much more than that.

    Strauss’s special edition Elite Instant Coffee is exactly that product, adorned with four interchangeable supportive statements intended to “improve self-esteem in people dealing with social anxiety.” Here, among other messages, you will find “I am amazing just the way I am”, “There is no one like me in the world”, “I am the best version of myself” and “Anything is possible for me, Also.”

    At the same time, a QR code was embedded in the cans leading to a special page with information on empowerment, tools for dealing with loneliness and the ability to contact representatives of the organization.

    Instant coffee with stimulating messages, Elite (credit: Strauss Studio)



    Umito
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